Course

Business Management

Self-paced

$165 Enroll

Full course description

 

Start Date

August 1, 2025

 

Price

$165

 

Credential

Badge

 

Length

Self-paced

 

Commitment

8 hours

 

Format

Asynchronous


Business Management

Course Description

The Business Management course offers a multidisciplinary perspective on managing core business functions to drive organizational success. It covers essential areas such as marketing and new product development, focusing on customer engagement and innovation. 

Students explore purchasing, operations, and logistics to understand how goods and services are efficiently sourced, produced, and delivered. The course also integrates key human resource components, including strategic HR management, HR control and evaluation, and HR technology, emphasizing the alignment of people strategies with business goals. Finally, students examine organizational strategy, learning how to formulate and implement plans that enhance competitiveness and long-term performance.

The Business Management course covers the following topics:

  • Marketing
  • New Product Development
  • Purchasing
  • Operations
  • Logistics
  • Strategic Human Resource Management
  • HR Control and Evaluation
  • HR Technology
  • Organizational Strategy

 

Learning Objectives

  1. Describe the role of marketing and new product development in customer engagement and business innovation.
  2. Explain the processes involved in purchasing, operations, and logistics to ensure efficient delivery of goods and services.
  3. Identify how strategic human resource management, HR evaluation, and HR technology support organizational effectiveness.
  4. Analyze how organizational strategies are formulated and implemented to achieve long-term business goals.
  5. Recognize how integrating business functions contributes to overall organizational performance and competitiveness.

Target Learner

This course is for anyone interested in organazational leadership.


Related Courses

  • Management and Finances
  • Project Management

Course Developer Information

UNK Academic Innovation